Tattoo removal shouldn’t be confusing, expensive, or full of sales pressure. Rethink That Ink was created to make the process clear, honest, and accessible—so you always know what to expect, what it costs, and what your options are.
Based in Vancouver, BC, we focus on delivering safe, effective laser tattoo removal with straightforward pricing and zero pressure from start to finish.
Nickolas Bochkarev
Certified by the International Laser Academy, I founded Rethink That Ink to bring transparency and affordability to tattoo removal. My focus is on clear education, realistic expectations, and safe, effective treatment plans tailored to your skin and your goals. I’m involved in each case personally, so you always know who’s looking after your results.
Sheryl Muliadie
Sheryl manages inquiries, scheduling, and day-to-day client support. She makes sure you get quick, friendly responses and a smooth experience from your first message to your final follow-up.
Jonathan Allocod
Jonathan looks after our technical systems, from the website to our booking tools. He helps keep everything running smoothly and securely so your online consultations and forms are simple and reliable.
People were frustrated by:
Clinics that wouldn’t share pricing upfront
Mandatory in-person consultations that felt more like sales pitches
Websites that made it hard to get even basic answers about cost and results
What should have been a simple, supportive service had become stressful and confusing.
Rethink That Ink was built as the opposite of that: a clinic where you get clear information, honest guidance, and a pricing structure designed to protect you from surprises.
Radical Transparency
You’ll find our pricing clearly listed on our website, along with realistic expectations around the number of sessions most tattoos need. During your consultation, we provide a clear estimate and walk you through the factors that can influence your results—so you can make confident decisions without guesswork.
Online Consultations
Our online consultation form lets you send photos and details of your tattoo from home. A specialist reviews your submission and prepares a personalized treatment plan and quote—no awkward chair-side sales conversation required. For more complex cases, we may suggest an in-person assessment, but the choice is always yours.
Buffer Pricing for Extra Sessions
Tattoo removal isn’t always predictable. Some tattoos fade quickly; others need more time. To protect you from escalating costs, we created a Buffer Pricing model: after a certain number of sessions, additional treatments are significantly discounted. That way, if your tattoo takes longer than average, your budget isn’t punished for it.
Client-Centered Care
From your first message to your final session, our focus is on support, not pressure.
We explain your options clearly
We set realistic expectations about results and timelines
We respect your budget and your comfort level
We use advanced laser technology and careful, measured settings tailored to your skin and tattoo
Whether you want a tattoo fully removed or just lightened for a cover-up, we’re here to help you move forward with confidence.
Our Commitment to You
At Rethink That Ink, we are committed to making tattoo removal:
Transparent – clear pricing, clear expectations
Affordable – pricing structures designed to reduce financial surprises
Low-pressure – guidance and support instead of sales tactics
Accessible – online consultations and straightforward communication
You’re not just another appointment in the schedule—you’re someone trusting us with a decision that means something to you. We take that seriously.
"I had a great experience at Rethink That Ink. Nickolas was professional and made the process easy to understand. The treatments have been going well, and I’m seeing good progress. Would recommend to anyone considering tattoo removal."
— Mark S.
Trained at the International Laser Academy we have the experience in best practices.
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